radiothebook Chapter 1752 Two Points of Attention
Chapter 1752 Two Points of Attention
Chapter 1752 Two Points of Attraction
Around 11 a.m., sunlight streamed in through the floor-to-ceiling windows, illuminating the luxurious European-style office.
Short drama?
Jing Gao was a little puzzled about the direction Liao Rong was about to take, but he didn't say anything. Instead, he picked up his teacup, drank some tea, and waited for her explanation.
Having lived the life of a super-rich man for many years, he has made considerable progress in cultivating his composure.
Liao Rong remained calm and confident. She waited with a smile until Jing Gao finished his tea before asking, "Mr. Jing, do you usually read online novels?"
Jing Gao paused slightly, holding his teacup steadily as he looked at the beautiful woman with her hair piled high outside the desk. "I used to follow the updates a few years ago, but I don't read them anymore."
He was in college during the rise of online novels, so of course he read them. Back then, he thoroughly enjoyed reading "Back to the Ming Dynasty to Be a Prince," "Buddha is the Way," and "Rebirth of an Official," staying up all night to read them.
Reality can be depressing, but people always need some spiritual nourishment.
Especially considering that before he became a super-rich man, he was an ordinary person. Ordinary face, ordinary grades, ordinary family background.
Located in Beijing's second-tier university, "Beijing Information Science and Technology University," he was never favored by girls and had no dazzling moments to cherish as memories of his youth.
Even in the bustling metropolis of Beijing, his five years of working life were nothing to boast about.
However, after becoming a super-rich man, he no longer had time to read online novels.
Because the feelings and thoughts in his heart can be found in real life, and he doesn't need to gain satisfaction and happiness by reading wish-fulfillment novels.
Furthermore, he has increasingly less time.
He wasn't really concerned about business matters; as long as his quality of life wasn't affected and his safety was protected, that was enough for him.
Immense wealth brings immense power and benefits, but also immense risks. The young master Yu, whom he currently has no way to deal with, represents this "risk."
He spends an hour or two on business, an hour on exercise, and the rest is free time to indulge in his hobbies.
We all need to do something meaningful and enjoy our lives.
Like Pavel Korchagin in "How the Steel Was Tempered," who dreamed of dedicating his life to the cause of liberating all mankind, he was unable to achieve that. He called himself a super-rich man, but his actual influence was limited to the business world.
At most, it can only reach the level of Huawi.
He had also thought that he hoped to be buried draped in the national flag when he died.
But this matter doesn't actually require him to spend much time; all he needs to do is invest money. The rest can be left to An Zhiwen and the others.
He is thirty years old this year. When he dies in his eighties or nineties, after accumulating these fifty or sixty years, Phoenix Group and Taichu Group can completely reach or even surpass the level of Huawi and become representative enterprises of Seris in multiple fields.
Therefore, he spends all his free time on his hobbies.
Football, singing, painting, gardens, food, antiques.
There are also beauties.
However, as he had more and more women, he had to spend a lot of time replying to messages every day, making it virtually impossible to have large blocks of time for reading.
Although Wanwan, Xiaobing, and others helped him reply, there were still some messages he had to answer. He now replies to the beauties' messages in groups, and so far, he hasn't made any mistakes.
Liao Rong stretched slightly, her beautiful legs in black stockings crossed, and sat in the soft chair in front of the desk, smiling broadly as she kept her words from falling to the ground:
"Mr. Jing, the rise of online literature over the past decade has, to some extent, diluted the audience of film and television dramas."
Nowadays, TV drama production is becoming increasingly geared towards female audiences because a large portion of the audience is female, and men have too many other forms of entertainment.
Therefore, it's now difficult to produce hit shows like "Stories from the Editorial Department," "The White-Browed Hero," and "Kangxi Dynasty."
What I want to say is that in the content field, new formats are constantly emerging to seize the market; we cannot be complacent or stick to old ways. Even after so many years of development, movies and TV series are not guaranteed to remain the undisputed kings of the content arena, a format that stands alone in its class.
The rise of short dramas is just like the early days of online novels—a booming development that Phoenix TV cannot afford to miss.
Jing Gao nodded slightly. This point of view was interesting, but it didn't seem to be the reason why Phoenix Film and Television was investing heavily in short dramas.
He might not see it in movies, but even as a layman, he could sense the decline of television dramas. There are many more dramas featuring popular, high-profile actors.
It's difficult to produce a blockbuster that most young viewers have seen.
Liao Rong smiled and revealed the answer, "President Jing, if the film and television business wants to help you, firstly, we have to make good dramas and movies in accordance with the censors' wishes."
This is the point I just made to you.
Secondly, it is to go with the flow.
The current trend is towards cultural export, emphasizing cultural confidence and increasing the influence of Chinese culture. However, our efforts in exporting films and television dramas are still insufficient.
It is relatively influential only within the Confucian cultural sphere. However, it has not achieved the global influence of Hollywood.
The increasingly popular short dramas have the potential to go global, just like online novels did in their early days.
"Mr. Jing, there are always risks involved in making a movie or TV series that satisfies the higher-ups. Take 'The Three-Body Problem' for example. Even if we at Phoenix Pictures were to produce a web movie, web series, or TV series, we might not necessarily be able to make it well."
To put it bluntly, some significant TV dramas are simply beyond our control in terms of production; we're lucky if we can even get actors involved.
Moreover, in film production, big investments don't necessarily guarantee big returns. It's not always the case; it involves probability and high risk.
Hollywood's major studios have flopped many films.
Therefore, I think we need to pursue both paths to break through the current situation, at least leaving ourselves a safety net.
Jing Gao smiled and said, "Then how do you judge whether short dramas can succeed overseas? Online novels don't actually have that much influence overseas."
I saw something before saying that our fantasy novels had young people in Europe and America staying up all night to read them and even voluntarily translating them. But it was just a temporary phenomenon.
The real influence comes from things like movies and games, which have a wide audience.
Liao Rong felt a little pressure, but still smiled and said confidently, "President Jing, currently short dramas all follow the route of 'feel-good' stories, which are the typical 'show-off and face-slapping' tropes from the early stages of online novels."
This kind of simple approach is sure to quickly gain an audience. In overseas cultural exchange, the simpler the approach, the more effective it is. For example, the Hollywood film *Top Gun* is essentially a fighter jet promotional video.
We plan to produce our content overseas.
Jing Gao nodded slightly, stood up, and said, "Alright, then you go and try it out first. I'll see the results."
Liao Rong stood up happily, shook hands with Jing Gao, and secretly breathed a sigh of relief. "President Jing, I will definitely live up to your expectations."
After reasoning with her secretaries, they finally succeeded.
Despite Mr. Jing's lack of involvement in company and business matters, his low level of education, and his somewhat "uneducated" demeanor, he may seem incompetent.
However, persuading Mr. Jing to agree to invest money is not an easy task.
Because Mr. Jing always views the film and television industry from the perspective of an ordinary person outside the industry, that is, from the perspective of the "audience".
If film and television production projects were truly audience-oriented, how could they possibly lose money? It's precisely because they can't do that that it seems difficult.
The moment their hands separated, Wen Xiaoli, a classically beautiful woman in a moon-white Suzhou embroidered cheongsam, walked in and said with a smile, "Brother Jing, lunch is ready."
(End of this chapter)